TEDxBrisbane

Overview

For TEDx-style events, a branded companion app helps guests discover sessions, follow updates, connect with other attendees, and keep the event story alive after the final talk.

The problem it solves

The talks end and the thinking does not, but the audience disperses the moment the lights come up.

Most of what an ideas event is for happens after it — the conversation somebody has the following week, the thing they go and read, the person they finally email. None of that needs a schedule. It needs the audience to still be somewhere together a week later, which a one-day event does not naturally leave behind.

What is in it

• Events
• News
• Videos
• Community
• Updates

None of that was custom-built. An app like this is assembled from the same configurable features every Able2 app can switch on — events and listings, a news feed, private groups, chat, member directories, forms, resources and courses — arranged for this job and wearing this brand. That is why it could go live without a build pipeline, a developer account or a store review.

What your version would change

The useful question is not what this app does for them. It is what your own version would change for you — and whether that is a nice thing to have or a line on the business’s ledger. Three things.

• Your conversation carries on

  People who were in the room can keep talking to each other instead of scattering into separate feeds where none of them meet again.

• Your talks keep working

  Video and follow-up material reach the people who were actually there, rather than sitting on a public channel hoping to be found.

• Next year starts warm

  An audience that stayed together is far easier to bring back than one you have to go and find again.