White-label app — published under its own name
Overview
For gyms, coaches, and fitness creators, Boxing IQ turns training knowledge into a scalable digital product people can use between sessions.
The problem it solves
Coaching only happens in the hours the coach is in the room, and the hours in between are where most people quietly stop.
Putting the material somewhere members already have — on the phone, alongside the other people working through the same programme — is what turns a class into something they do for the rest of the week. It also means the knowledge stops being rationed by the coach’s diary: the session that used to happen once, for whoever was in the room, is available to everybody who paid for it.
What is in it
- Video workouts
- Resources
- Pro chat
- Community
- AI coach
None of that was custom-built. An app like this is assembled from the same configurable features every Able2 app can switch on — events and listings, a news feed, private groups, chat, member directories, forms, resources and courses — arranged for this job and wearing this brand. That is why it could go live without a build pipeline, a developer account or a store review.
What your version would change
The useful question is not what this app does for them. It is what your own version would change for you — and whether that is a nice thing to have or a line on the business’s ledger. Three things.
Your members keep training between sessions
They get the drill they could not remember and the session they missed, on the days they do not see you. You get retention — the cheapest revenue there is, because nobody has to be sold anything twice and the cancellation conversation never starts.
Your reach stops being capped by your timetable
The number of people you coach is no longer the number who can get to you at six. Taking on more of them does not mean taking on more evenings, so growing stops costing you the thing you have least of.
It earns instead of costing
Somewhere to sell, not only somewhere to publish — tickets to a clinic, paid bookings for one-to-one time, gear through the shop. The money settles into your own Stripe account, so the app is a channel that pays for itself rather than another subscription going out.
Get the app
Boxing IQ is a white-label app: it went out under its own name, on its own store listing, rather than running inside Able2. That is the same platform underneath — the white-label path sits on top of a Pro plan, and is worth a conversation before you plan around it.
Your turn — build one free, today
Boxing IQ started where you would: a template, a name, and the same features you can switch on right now. Yours runs inside Able2 on iOS and Android the day you make it, with no cap on members and nothing to pay to start.
Get Able2 free and build your own
